Nothing stops ministry momentum like a failed capital campaign. But without a proven strategy, this is likely to happen.
The most common mistakes we see churches make:
Not hitting the goal, leading to many question leadership at the church.
Not asking for the right amount, at the right time, or in the right way.
Not having the right strategy in place and sharing an unclear message.
And Every Pastor Has Questions:
- How do we know how much money we can raise?
- How do we ask for money without turning people off?
- How do we best cast an expanded and elevated vision for this next season?
- How will this campaign further our discipleship making process?
- How do we mobilize all our people to the expanded vision?
- What are the specific actions we want our people to take?
- How do we talk about giving/money in a way that doesn't turn people away, but pulls them further into the vision?
Have questions? Schedule a call to speak with a member of our team.
Get Started TodayHow Is a Linchpin Campaign Better Than a capital campaign?
Capital Campaigns only reach some of your current givers
A Linchpin Campaign engages all of your attenders, members, and givers.
Church members don't want another fundraiser crammed down their throats.
Linchpin Campaigns can help raise expanded money for more than just buildings.
Linchpin Campaigns are perfect for growing churches to increase giving participation from non and nominal givers.
Linchpin Campaigns can fund new campuses as well as updating current facilities.
With The Linchpin Campaign You Get...
A Personal Gude
We work directly with each church in a 1-1 capacity through the entire process from ideation to donation fulfillment. We will be there every step of the way. Literally, every step, though sometimes it may be on a video call or text message. It will also be in person. This is when we do a lot of our strategy building and campaign creation.
Outside Perspective and Unbiased Council
We will bring a professional perspective from working with churches from around the country. Our goal is to help you reach your goal, so we'll be honest, upfront and won't sugarcoat anything. We'll share the lessons we've learned along the way and help you avoid the mistakes others have made.
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Customized Campaign Strategy
In our time in person with you and your team, we will develop the Linchpin Campaign Strategy that fits your unique DNA as a church, your style of leadership and that blends with your theolgoical convictions. We will share the fundraising principles and strategies that we know work and weave them with your local expression to create a truly unique Linchpin Campaign.
EACH LINCHPIN CAMPAGIN COMES WITH...
Onsite Meetings
Through a series of in-person meetings with you and your team, we will work together through the entire planning and execution process. In these meetings, we will work on all the elements of a successful Linchpin Campaign. These meetings are engaging, fun, challenging, and end up being many pastor's favorite parts of the journey.
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Strategy Development
Without the right strategy for YOU, your campaign is doomed to fail. This is why you can't just copy and paste from another church, regardless of how successful they were. You need to customize it to your unique situation, team culture, DNA of your people, and the ministry needs you are trying to meet. Together, we will find the strategy that works and we will help you execute towards success.
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On-Going Coaching
We will be available to speak into all areas of the ministry that will impact the campaign. This includes elements of communication, creative and event planning. We will also speak into any situation that comes up (and they always do!) and help council the best way to navigate the situation. Note, these are not always negative situations, but they require as much experience to handle correctly.
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"Linchpin was Different"
“I was hesitant to try another "campaign", as we'd tried in the past. Greg delivered beyond our team's wildest dreams. Greg became part of our team, connecting with our vision and DNA. He was so helpful, we hired him again!”
— Brian Hughes, Senior Pastor Passion Community Church, Powhatan, VA
"We were successful"
"Greg helped me and our team with our first major campaign. What I loved about working with Greg was his honesty. He helped us by being realistic. Then he pushed us to follow the strategy and plan we created until we were successful. Without a doubt would suggest you work with Greg if you get the chance."
-Josh Agerton, Senior Pastor, Embrace Church, Auburn AL
Easy Next Steps
Step 1:
Book a Call
We will start with an initial call to begin gathering needed content and data from you. We will select dates for the first onsite meeting and go over all the logistics of the planning phase ahead.
Step 2:
We Perform Assessment
We then move into the assessment to help you make an informed decision about what’s possible. We want an accurate foundation before moving forward. We will begin to answer all the questions you have like, “how much money can we raise?”
Step 3:
Begin Building Campaign
With the assessment complete, we then begin the exciting journey of developing your Linchpin Campaign. The first on-site meeting with your team will cover a lot of information, including what the coming days and months ahead will look like.
It's About More Than Money
Some of the questions we will wrestle with for a successful Linchpin Campaign:
How do we best cast an expanded and elevated vision for this next season?
How will this campaign further our discipleship making process?
What are the specific actions we want our people to take?
How do we mobilize all our people to the expanded vision without feeling like we have to "sell them"?
What do I do if I hate talking about money?
How do we handle new or first time guests?
Get Started TodayHow long do Linchpin Campaigns last?
How long do we need for planning to have a great Linchpin Campaign?
Can we just do this on our own?
Can we talk to previous clients first?
How often are you on-site with our team?
Do you provide creative or communications services for the Linchpin Campaign?
Ready to Get Started?
We're ready to talk when you are. You don't have to do this alone!
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